Google Maps visibility

Top 3
or you're
invisible.

We move Australian local businesses into the Top 3 on Google Maps, organically.

Fortnightly reports Free trial No contracts Real engagement signals Position tracking Google Maps ranking Map Pack visibility Organic traffic No ad spend Results in weeks Fortnightly reports Free trial No contracts Real engagement signals Position tracking Google Maps ranking Map Pack visibility Organic traffic No ad spend Results in weeks

of all clicks on local searches go to the Map Pack, Google's Top 3 "Places" results.First Page Sage, 2026

of people who search nearby on a phone visit a business within 24 hours.Think with Google

Top 3 gets found. Top 3 gets called.

Ranking in the Map Pack's Top 3 does more than lift visibility. Businesses in the Top 3 see 93% more customer actions than those in positions 4 to 10 (SOCi, 2024): calls, direction requests and booking clicks made straight from the listing.

Below the Top 3, those actions drop sharply.

dentist near me

Your Business Name

★★★★4.2 · 180 reviews · Open now

↑ Up 7 positions this month

Competitor A

★★★★4.3 · 74 reviews · Open now

Competitor B

★★★★4.1 · 49 reviews · Closes 5 PM

Who we help

If customers search for you on Google Maps, we can move you up.

Dentists, trades, restaurants, commercial services. Any business with a Google Business Profile and customers who search locally.

Dentists & Clinics

Removalists

Beauty & Spas

Fitness & Gyms

Roofers & Trades

Restaurants & Cafés

Physiotherapists

Lawyers

Accountants

Plumbers & Electricians

Car Wash & Auto

Childcare & Education

Dentists & Clinics

Removalists

Beauty & Spas

Fitness & Gyms

Roofers & Trades

Restaurants & Cafés

Physiotherapists

Lawyers

Accountants

Plumbers & Electricians

Car Wash & Auto

Childcare & Education

Dentists & Clinics

Removalists

Beauty & Spas

Fitness & Gyms

Roofers & Trades

Restaurants & Cafés

Physiotherapists

Lawyers

Accountants

Plumbers & Electricians

Car Wash & Auto

Childcare & Education

How it works

Built to move your ranking. Nothing more.

Ranking performance

Dentist Near Me · Sydney

CHECKING

Avg rank position

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Top 3 share of grid

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Top 3 area (km²)

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Map where you stand

We lay a 9 by 9 grid across your service area and track your highest-intent keywords, so you can see exactly where you rank and where competitors are ahead.

Real engagement, real locations

We drive searches, profile visits, clicks, calls and direction requests across your grid — from real devices in real locations. These are the behaviours that tell Google a business is being chosen.

A report every fortnight

Keyword by keyword: your average ranking position and the area where you hold a Top 3 spot. Rankings move daily. The fortnightly report shows the trend, not the noise.

Note

We work fully externally. We never need access to your website or Google Business Profile.

Your path to Top 3

See it work before you pay.

✓ Free

Free ranking audit

We map your current position across your keywords and service area. Ready within 24 hours.

✓ Free

7-day free trial

We run the full system for a week and send you a before and after report. No card.

Monthly plan

Pick the plan that fits your area. Rankings compound from here. Cancel with 30 days' notice.

Case Study • Removalists • Sunshine Coast, QLD

Twenty years in the trade.
Six weeks to the Map Pack.

A 4.8-star Sunshine Coast removalist with two decades in the trade was barely visible in Google's Map Pack. For “Removalists Sunshine Coast”, their highest-value search term, they held a Top 3 spot across just 1% of the tracked area. Six weeks later: 74%.

Results · 6 weeks

20% → 76%

Share of the tracked area where they held a Top 3 spot, averaged across 10 keywords

5.2 → 2.2

Average ranking position across 10 keywords

1% → 74%

Top 3 area for “Removalists Sunshine Coast”, their number one keyword

$19.51

What competitors paid per click for a term this business now ranks for organically

Measured across a 260 km² tracked area around the business address. Baseline 12 March 2026; result 21 to 23 April 2026. Held at 76% through the 18 May 2026 report.

Spotlight Local is run from Sydney by Elinga Noreikaite and Kes Grauslys. Elinga spent a decade in media and advertising at JCDecaux and Amazon Ads before building this.

Sunshine Coast removalists case study by Spotlight Local

Sunshine Coast Removalists · 6-week result

Plans

Two plans. One goal.

Both start with a free audit and a 7-day trial.

Community

For businesses that win customers close to home.

9 by 9 tracking grid
65 km² tracked area
10 target keywords
Fortnightly performance reports
No contract. 30 days' notice to cancel.

Get free audit + trial →

City

For businesses competing across a metro area and several search zones.

9 by 9 tracking grid
260 km² tracked area
20 target keywords
Fortnightly performance reports
No contract. 30 days' notice to cancel.

Get free audit + trial →

Not sure which fits? The free audit will tell you. We take one business per category per area, so once your slot is filled it stays closed.

Transparency

Full visibility into your rankings.

Your dashboard shows every keyword's average ranking position and the area where you hold a Top 3 spot, updated every fortnight. You can check any of it yourself with third-party rank trackers whenever you like.

Spotlight Local dashboard showing keyword ranking positions and the Top 3 grid map

FAQ

Straight answers.

How is this different from hiring an SEO agency?

SEO agencies work on your website: content, backlinks, technical structure. We work on your Maps ranking directly, through local behavioural signals. No retainer, no content plan, no website access. The two can run side by side because they solve different problems.

How long until I see results?

Suburb-level and product-specific terms usually move first, often within the trial week. City-wide head terms like "removalists Sydney" take longer, typically 6 to 12 weeks, because you are competing across a whole metro area. The free audit shows which of your terms sit where, so you know what to expect before you start.

Do you need access to my Google Business Profile or website?

Never. We work entirely externally. Your existing assets stay untouched.

Is this safe and compliant with Google's guidelines?

Yes. We model authentic customer behaviour, the same actions real customers take every day. No fake reviews, no spam links, nothing that puts your listing at risk.

What do I need to get started?

A Google Business Profile with a real presence and some review activity. Give us your business name and the keywords you want to rank for and we handle the rest.

What kind of businesses does this work best for?

Service businesses, trades, health, hospitality and retail with a defined local service area. If you have a Google Business Profile, local competitors, and customers who search for what you do, it works. The free audit confirms fit before we start.

Does it work outside major cities?

Yes. The grid system works across any Australian service area, metro or regional. The dynamics differ by market size but the mechanism is the same.

What happens after the 7-day trial?

You receive a before and after ranking report showing movement across your keywords and grid. If you have seen results, we move into a monthly plan. If not, we part ways. No hard sell.

Why do you only take one business per category per area?

Because we cannot move two competitors into the same Top 3 position. One business per category per area protects your advantage and means we can fully commit to your result. Once your slot is taken, it is closed.

Do I need to keep running this long-term?

Rankings build and strengthen over time. Pausing the system pauses the signals, and positions can gradually erode, especially in competitive markets. Most clients stay on because the return makes the decision easy. There is no lock-in and it is always your choice.

Free audit + trial